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ABOUT US

We’re product designers, strategists, and prototypers with a track record of getting results.

At Rocketfuel, we combine industrial design, product strategy, prototyping, and manufacturing expertise to help businesses build distinctive products that stand out — and perform. Our team works hands-on across every stage of development, from idea to production, solving complex challenges and delivering market-ready solutions that make a measurable impact.

Cross-disciplinary by design.

Rocketfuel brings together a senior, highly collaborative team of:
  • Product Designers & Industrial Designers
  • Product Strategists & Innovation Leads
  • CX/UX Designers
  • Prototypers & Manufacturing Consultants
  • Design Sprint Specialists
We partner closely with founders, brand teams, and technical leads — solving product challenges that require creativity, clarity, and commercial focus.

Faster to market. Better in market.

We combine strategic insight with hands-on prototyping and fast iteration to bring bold ideas to life — and to market — in weeks, not months.
Our approach balances instinct and data, design and engineering, ambition and viability. Whether we’re starting from a blank slate or improving what already exists, our work helps products do more — perform better, connect deeper, and stand apart.

Founded by an engineer. Built to perform.

Rocketfuel was founded in 1999 by Rob Grey, a mechanical engineer with a deep belief in the power of design to solve commercial problems. Over nearly 25 years, Rob has led Rocketfuel to deliver award-winning, high-performing products for over 144 local and global organizations — from category-defining startups to leading consumer brands.

He’s built a team of specialists who combine deep manufacturing insight, design instinct, and strategic thinking — delivering outcomes that go beyond aesthetics to impact real business results.
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