ABOUT US
WE’RE PRODUCT DESIGNERS, STRATEGISTS, AND PROTOTYPERS WITH A TRACK RECORD OF GETTING RESULTS.
At Rocketfuel, we combine industrial design, product strategy, prototyping, and manufacturing expertise to help businesses build distinctive products that stand out — and perform. Our team works hands-on across every stage of development, from idea to production, solving complex challenges and delivering market-ready solutions that make a measurable impact.
CROSS-DISCIPLINARY BY DESIGN.
Rocketfuel integrates together a senior, highly collaborative team of:
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Product Designers & Industrial Designers
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Product Strategists & Innovation Leads
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CX/UX Designers
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Prototypers & Manufacturing Consultants
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Design Sprint Specialists
We partner closely with founders, brand teams, and technical leads — solving product challenges that require creativity, clarity, and commercial focus.
TESTED WITH USERS. PROVEN IN MARKET.
We bring products to life through rapid prototyping, real-world testing, and fast iteration — so they reach the market faster and perform better once they’re there. By combining strategy, design, and engineering with user feedback at every stage, we help businesses create solutions that don’t just launch — they win.
CROSS-INDUSTRY INNOVATION
We believe the best ideas don’t come from studying what your competitors are already doing. They come from studying the world. By drawing from diverse sources, we help our clients move beyond “good enough” products to create distinctive, competitive, and memorable designs that truly stand out. Combining perspectives in unexpected ways to deliver products with both character and advantage.
FOUNDED BY AN ENGINEER. BUILT TO PERFORM.
Rocketfuel was founded in 1999 by Rob Grey, a mechanical engineer with a deep belief in the power of design to solve commercial problems. Over nearly 25 years, Rob has led Rocketfuel to deliver award-winning, high-performing products for over 144 local and global organizations — from category-defining startups to leading consumer brands.
He’s built a team of specialists who combine deep manufacturing insight, design instinct, and strategic thinking — delivering outcomes that go beyond aesthetics to impact real business results
