PROTOTYPING

The Traditional Innovation process leaves Marketers at the end of the Conceptual Phase with Everest to climb. The project switch over from Marketing/Agency to Procurement/Manufacturer creates a big disconnect.

90% of Projects get cancelled commonly due to repeated errors: Stakeholder-buy-in was poor; the Concept wasn’t feasible; Loss of momentum and interest.

Our end to end FAST INNOVATION™ framework bridges Ideation through to Prototype in one agile Innovation slipstream. We use robust cycles of Innovate-Test-Iterate to help you get validated Prototypes faster than anyone else.

You’ll get:

• Paper Prototype (Theoretical)
• Working Prototype (Proof of Concept)
• Test Report
• Manufacturing Technical Pack
• Less meetings
• Exponential solutions
• Increased business buy-in
• Launch earlier